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WISE Blog

Our team is always working to keep you informed. Below, you'll find our blog posts on topics like loan programs and success tips for entrepreneurs. If there's something else you'd like to see here, email us to let us know.

Microloans for Your Small Business

By Anjika Mehta | May 11, 2021
Microloans for Your Small Business Microloans are small loans that are usually made by Community Development Financial Institutions (CDFI), which are non-profit lenders. Their main…

The Latest on the Paycheck Protection Program

By Meghan Florkowski | May 7, 2021
After more than a year of operation and serving more than eight million small businesses, funding for the bi-partisan Paycheck Protection Program (PPP) has been exhausted. The…

Types of Crowdfunding

By Anjika Mehta | April 28, 2021
Types of Crowdfunding for Your Business Crowdfunding means the idea of collecting small amounts of capital from a large number of people. It is typically…

Restaurant Revitalization Fund – what you need to know

By Kim Dryden | April 20, 2021
SBA’s Restaurant Revitalization Fund – here’s what you need to know Summary: The Restaurant Revitalization Fund (RRF) is a program administered by the SBA to…

The latest on the SVOG

By Kim Dryden | March 30, 2021
The latest on the Shuttered Venue Operators Grant progam   The portal is currently closed due to technical issues and is expected to reopen towards…

PPP Update: New formula for self-employed biz owners

By Kim Dryden | March 4, 2021
New formula for self-employed business owners applying to PPP Summary: The SBA released a set of updated formulas for self-employed PPP applicants to calculate the…

PPP update: Second Draw details

By Kim Dryden | January 7, 2021
Paycheck Protection Program: Taking a Second Draw Timeline: The PPP programs closes May 31st, 2021. Funds are not guaranteed to last until that point, so…

Paycheck Protection Program renewed – here’s what you need to know.

By Kim Dryden | December 22, 2020
Paycheck Protection Program renewed; here’s what you need to know. Note: We’re sharing info as we receive it and will update this post regularly. When…

PPP Loan Forgiveness Update: SBA and Treasury Announce Simpler PPP Forgiveness Process for Loans of $50,000 or Less

By wise | October 16, 2020
On Friday, October 9th the U.S. Small Business Administration, in consultation with the Treasury Department, released a simpler loan forgiveness application for Paycheck Protection Program…

The Ultimate Work From Home Guide

By wise | October 1, 2020
We want to help you get the most out of your work from home setup and systems. If working remotely has become your new norm,…

Self-Employed Guide to the PPP Forgiveness Application (Form 3508EZ)

By wise | October 1, 2020
Are you self-employed? Did you apply for a PPP loan? Form 3508EZ is likely the form you’ll use to apply for PPP forgiveness. Here’s a…

Game Changing Qualities

By Meghan Florkowski | August 27, 2020
It is impossible to pick just one word when describing our community of women small business owners in the midst of a pandemic. When I…

5 Tips for Thriving Beyond the Crisis

By Erika Davis | June 29, 2020
Recently the WISE Women’s Business Center asked me to facilitate several focus groups to assist them in developing training courses to help women business owners…

Back to Normal – A Small Business Owners Perspective

By Caeresa Richardson | June 7, 2020
Governor Cuomo recently announced the phased reopening of New York State and business owners are responding swiftly. You all have heard the news and it…

5 Tips for Female Entrepreneurs

By wise | April 16, 2018
Aliza Seeber, Managing Partner at Spark.Orange, has helped multiple startups get off the ground–including her own business in 2013. Here are five tips from her…

Courageous Conversations

By wise | April 12, 2018
Courageous Conversations: The Challenges for Women   We need courage in many different kinds of conversations. Typical examples include handling conflict, confronting a co-worker, expressing…

5 Vital Signs You’re Financially Fit – Recommended Read from Northwestern Mutual

By wise | April 12, 2018
Everyone knows it’s important to see a doctor once a year to check vital signs like your blood pressure and heart rate. But what about…

One WISE Woman’s Practical Networking Tips:

By wise | December 1, 2017
Networking. A single word powerful enough to send many running for the corner of a room! It can evoke feelings of awkwardness and distress. It…

Seeds of Resilience: The Strength and Leadership of Sheryl Sandberg

By wise | July 13, 2016
Though Sheryl Sandberg, COO of Facebook and author of Lean In, faced unexpected tragedy when her husband passed away unexpectedly, she worked through the pain…

Mindfulness, Books and Caffeine: Create a New Recipe for Success!

By wise | April 20, 2016
Want to become smarter? Geoffrey James of Inc. magazine has been researching neuroscience and discovering easy techniques that can improve brain performance. These techniques are…

And the Gold Medal Goes to… (Traits of High-performing Teams)

By wise | April 13, 2016
What makes a truly successful team? The individuals or the collective excellence? The mix of personalities? Does it all depend on the team leader? Hubspot…

Unlikely Places to Find Inspiration

By wise | April 6, 2016
Have a project coming up that requires you to be at your creative best? Find yourself lacking focus or maybe even experiencing “writer’s block”? Never…

STOP… In the Name of Stress

By wise | March 30, 2016
Big event coming up? Did you just get a lead on that client you know will grow the business? Feeling excited, but a little bit…

Baby, Come Back: How to (Successfully) Get Return Customers

By wise | March 23, 2016
Business success is driven by your ability to gain and retain repeat customers. These repeat customers spend more, spend often and love your brand. They…

10 Ways to Motivate Yourself

By wise | March 16, 2016
Motivation is an ebb and flow. We all have days of high energy which make us feel like we can take on the whole world—then…

Fewer Decisions, Happier Life!

By wise | March 9, 2016
It is a proven fact that the more decisions you make, the more stressed and tired your brain becomes. You may not even think you’re…

Finding a Great Mentor

By wise | March 2, 2016
A successful professional life can be demanding; especially when you’re a woman juggling a career, children and a family. Most often, successful women feel a…

Movin’ On Up: Using Creative Principles to Guide Your Business Strategy

By wise | February 24, 2016
Out-of-the-box thinking can differentiate your business from your competition. This doesn’t mean that your brand has to produce the craziest and wildest ideas and content…

Thanks for the Memories: Introducing Yourself in an Unforgettable Way

By wise | February 17, 2016
As professionals, we meet so many people out and about in the business community. Some of us meet a new person each and every day.…

If You Could Turn Back Time… How to Maximize Your Workday

By wise | February 10, 2016
Have you noticed how time just flies by when you have a lot of work to do? When you really need more time, the entire…

Motivation Station: Stay Energized (even when it’s cold and snowy outside!)

By wise | February 3, 2016
It’s winter—the sun is hardly out, it’s snowing across most of the East Coast and you probably just want to stay inside and snuggle under…

Accomplish Your Big Goals

By wise | January 27, 2016
January is almost over and it is almost that time of the new year when most of us have probably already faltered on our resolutions—or…

A New Year, A New You: How to be Innovative… Even After 100+ Years in Business

By wise | January 20, 2016
Innovation: it’s all about strategy—not spitballing, according to Ford Motor Co. CEO Mark Fields. In an article on Fortune.com, contributing editor Kirsten Korosec outlines the…

A New Year, A New You: Simple Ways to Give Your Website a Stronger Presence

By wise | January 13, 2016
It’s time to start the new year on the right foot for your business. Have you been putting off your website updates or guilty of…

A New Year, A New You: Elevate Your Confidence

By wise | January 6, 2016
It’s a new year—a time where people (and businesses) make resolutions and set goals. Rather than investigating the nature of resolutions (been there, done that),…

A One-word New Year’s Resolution

By wise | December 30, 2015
It’s that time of the year: we’re all looking at 2015 in retrospect celebrating successes and learning from mistakes. As we complete this process of…

Leadership Lessons from Abraham Lincoln

By wise | December 22, 2015
Abraham Lincoln is a timeless leader. In thinking about the future, it’s important to remember the past. Compiled by Bubba Page, founder of QuotaDeck and…

Being Productive… Even When it Gets Dark at 4 p.m.

By wise | December 16, 2015
How do you stay awake, active, and productive when it looks and feels like 9 p.m. when it’s only 4 in the afternoon and all…

Make Smart Decisions All Day Long

By wise | November 25, 2015
Every single day, individuals make at least 70 decisions, according to a study from Columbia University. From the simple decisions such as what to eat…

Simple Ways to Boost Your Confidence

By wise | November 18, 2015
Successful people exude confidence and often cite their confidence as the first step towards their success. It seems pretty obvious, doesn’t it? When you believe…

Communication Secrets to Be a Better Leader

By wise | November 11, 2015
Great leaders are usually exceptional communicators. They are adept at connecting with every person in the audience, inspiring them to achieve more than they thought…

Types of Lists You Need to Make Every Day Productive!

By wise | November 4, 2015
Keeping lists is a surprisingly simple way of keeping on target, getting things done and squeezing more out of every moment. Lists are also tricky…

Are You Emotionally Intelligent?

By wise | October 28, 2015
What differentiates a good leader from a great one? What makes some people such a pleasure to work with? What makes some teams so successful…

How You Spend Your Time Outside of Work Can Boost Success on the Job

By wise | October 21, 2015
The person you are outside of your job can potentially have a huge impact on the trajectory of your career. How you unwind can help…

Building a Brand in Five Days (yet, it’s possible)

By wise | October 14, 2015
Branding is critical for every business; however big or small. Your brand is who you are, it is how the world sees you and recognizes…

Network Smarter (Not Harder)

By wise | October 7, 2015
Have you ever felt awkward at networking? Found yourself internally rehearsing conversations? Do you shy away from meet and greet events? Put those negative thoughts…

Lessons You Learn at Stanford Business School

By wise | September 30, 2015
While business school is not for everyone, there are always lessons to be learned. A formal business education gives people an advantage in the global…

Incredible Success Goes Beyond Money & Power

By wise | September 23, 2015
Arianna Huffington, founder of The Huffington Post, defines incredible success as “To live the lives we truly want and deserve, and not just the lives…

The Road to Success: Why Attitude Matters

By wise | September 16, 2015
A recent Stanford University research suggests that a person’s attitude is a better predictor of their success than their IQ. Psychologist Carol Dweck categorized people’s…

Boost Your Confidence at Work

By wise | September 2, 2015
Having confidence at work is a great way to boost your energy, inspire others and motivate yourself to reach maximum potential. Personal achievement and satisfaction…

Public Speaking: You, Too, Can Rock It!

By wise | August 26, 2015
Public speaking: it can energize and engage and motivate you… and it can also be daunting and stressful if you have a fear of it.…

Things to Know About Yourself Before Starting a Business

By wise | August 19, 2015
There is both good and bad news about becoming an entrepreneur—the good news is that you won’t have a manager to answer to (you’re the…

The Five Personality Types at Work

By wise | August 12, 2015
At work, we encounter many individuals from all different walks of life—which brings many different personality types together. Some individuals you may find easy to…

Following Your Dreams – Don’t Let Fear (or anything else) Stop You!

By wise | August 5, 2015
As a kid, we heard about ‘following your dreams’ and no profession was too far out of reach when asked ‘what do you want to…

Snapchat 101: The Basics of Marketing to Millennials

By wise | July 29, 2015
Don’t let the friendly, fiendish ghost icon on the yellow background be a fleeting thought in your mind. What started as a simple messaging service…

Social Media Interaction: The Best Times to Tweet for Clicks, Retweets & Engagement

By wise | July 15, 2015
Twitter is a powerful social media tool—extreme amounts of data and content refreshes constantly on our screens in a matter of seconds. But how can…

The Best Skills in Life Are Free (but sometimes take time to acquire)

By wise | July 8, 2015
When it comes to work (and life) some skills are harder to learn—they take time, effort and dedication—but pay off in the long run. Rachel…

Get Focused at Work… and Get More Done!

By wise | July 1, 2015
Everyone works differently—some of us make lists on sticky notes. Some of us use calendar management systems to track meetings and personal appointments. Others use…

Improve Your Management Style and Adapt to Change

By wise | June 24, 2015
In an ever-changing and evolving work landscape, it’s important to be flexible whether you’ve been in a management role for a decade or a month.…

Bad Business Habits to Kick… Now!

By wise | June 17, 2015
Many people read articles about how to become successful, whether it’s about marketing your business, organizing your life, or how to network effectively. However, there…

Life Hacks from a (Millennial) Entrepreneur

By wise | June 10, 2015
All of us are looking for ways to save time and find new ways to do tasks in life in a shorter amount of time,…

Let Failure Lift You Up, Rather Than Tear You Down

By wise | June 3, 2015
When you fail at something, do you become jaded and stuck or do you evaluate what went wrong and use it as a learning experience?…

Entrepreneurs and Innovators Dream > Believe > Pursue at the WISE Symposium

By wise | April 2, 2015
Over 900 attendees and exhibitors and approximately 6.2 million reached through Twitter, the 2015 WISE Symposium was a huge success in its 13th year. On the…

Thought-Provoking Life “Lessons” (as identified in some of the most popular TED Talks)

By wise | March 11, 2015
As entrepreneurs, we look for constant motivation and inspiration. Sometimes it’s internally driven and sometimes externally. With questions about happiness, leadership, and challenges looming over…

The Intrinsic Impact of Entrepreneurship

By wise | March 4, 2015
Entrepreneurship has never been an easy undertaking. It’s an ongoing process of efforts, risk and the trial (and, oftentimes, error) of methodologies. This process requires…

Four Important Aspects of Being a Successful Entrepreneur

By wise | February 25, 2015
Reading about successful entrepreneurs be it Steve Jobs or Walt Disney, there are a few concepts that stand out and are recurring in these entrepreneurs’…

How to Grow Your Business (Without Compromising on Values)

By wise | February 4, 2015
In addition to making revenues and increasing sales, many companies are creating value in the world—through social, economic or other means. You don’t have to…

Mobile Marketing: Quick Steps to Success

By wise | January 28, 2015
The “M” word. It sometimes seems that everywhere you go, people are talking about “going mobile.” Whether it’s for small, big or mid-sized businesses, the…

Don’t Stop Believing (in yourself)

By wise | January 21, 2015
It can be challenging to keep yourself motivated in tough times. With entrepreneurs, such times often prevail due to the nature of how start-ups and…

Startup Tips from a Billionaire Entrepreneur

By wise | January 14, 2015
As entrepreneurs, we are always looking for words of wisdom from people who are successful and have overcome challenges and hardships to become so. We…

Strategic Marketing and PR (without spending a fortune)

By wise | January 7, 2015
It’s important to have a solid marketing and public relations (PR) strategy that builds a strong brand of the company and maintains the image you…

Effectively Organizing Yourself (four ways to become more productive)

By wise | December 31, 2014
As an entrepreneur, quite often you end up wondering where you’re failing and why you’re failing. Even the most meticulous of business owners who prepare…

Entrepreneurial Myths (and how to overcome them)

By wise | December 24, 2014
Various studies have shown how you need to be charismatic and daring to be an entrepreneur. They have also shown how you need to look…