Marketing…where do you start?
Have you recently started a business, and you’re not sure where to start with marketing? While always evolving, social media is a great tool for free marketing for small businesses. Here at WISE Women’s Business Center, we see so many business owners navigating social media marketing. They may struggle with overcoming the technical learning, curve, designing graphics, developing branding for their business, and the time management required to market their businesses.
We have compiled a list of free marketing tools and resources for small business owners like you! Check out our curated list, below!
Free Marketing Tools for Small Business Owners
Software to create graphics for free.
Free courses to learn to use Canva, and marketing overall. This is a great place to start.
Meta's (previously known as Facebook) free online academy for its own tools. This covers Facebook and Instagram tools.
Color wheel for use with graphic design.
5. Hue Mint
Shows color combos across branding assets, including websites, social media, packaging and more.
6. New York Public Library - Market Research page
Walk through on how to conduct market research.
7. Amazon Small Business Academy
Online classes and webinars that teach how to sell and market using Amazon.
8. Verizon Small Business Digital Ready
Online curriculum and tools for small businesses to succeed in today's digital world. Learning modules, expert coaching, peer networking and more.
Free icons for use on websites, as well as vector graphics and stock photos. very contemporary.
Explains the purpose of logo variations for your brand.
11. Flat Icon
Vector icons and stickers for website and graphic design.
Free stock photos featuring a wide variety of subjects and diverse models.
Library of free vector images, graphics, and stock photos.
Collection of blogs and videos from SBA Resource Partner, SCORE. These span all business topics, but there are so many on marketing.
(Check out these recorded webinars too)(Also online courses)
WISE also has archived Power Hour sessions on marketing. You can check them out, HERE!
If you have launched a business or are thinking about starting one, and you need support, a sounding board, a strategy partner, etc, reach out to WISE, email@example.com!