Deep Dive: Getting Started with SEO for Small Business Owners Search Engine Optimization (SEO) is a crucial digital marketing strategy that helps small businesses increase their online visibility, drive organic traffic to their websites, and ultimately boost conversions and revenue.…
Author: Carolyn Tucker
A Step by Step Guide to Launching Social Media Marketing for Your Small Business
A Step by Step Guide to Launching Social Media Marketing for Your Small Business Getting started with social media marketing can be overwhelming for new business owners, but it is an essential part of building brand awareness, engaging with customers,…
The What, Why, and How of Limited Liability
As an entrepreneur, choosing the right organizational structure for your business could save you a ton of headaches in the future. Although the ease of starting and operating your business as a sole proprietor might seem inviting, trust us, a little extra work up-front is worth your time. We get it, with the millions of things you already have on your plate trying to get your awesome idea off the ground, taking a longer and harder route can just seem like another obstacle on your path.Â
WISE Pitch Competition Blog
WISE Retail Pitch Competition and Finalist Profiles A hint of the excitement that was to come Syracuse, NY: On Thursday, May 19th, 2022, The WISE Women’s Business Center hosted a Retail Pitch Competition for local businesses at La Casita Cultural…
2022 National Small Business Week Summit Highlights
2022 National Small Business Week Summit Highlights A Sampling of Sessions from the US Small Business Administration’s Virtual Summit Did you miss the National Small Business Week Summit earlier this month? We have put together a collection of some of…
Marketing…where do you start?
Marketing…where do you start? Have you recently started a business, and you’re not sure where to start with marketing? While always evolving, social media is a great tool for free marketing for small businesses. Here at WISE Women’s Business Center,…
In midst of heightened threats to cyber security, here is what you can do to protect yourself and your small business
In midst of heightened threats to cyber security, here is what you can do to protect yourself and your small business Situation at a Glance The war in Ukraine and Russian attack on its infrastructure, cyber and otherwise, signals increased…
Women’s History Month Spotlight: Marisol Hernandez
Women’s History Month Spotlight: Marisol Hernandez Introduction written by Carolyn Tucker In celebration of Women’s History Month, we are highlighting these inspiring local women entrepreneurs. Each business owner featured here has been selected by the WISE Women’s Business Center for…
Women’s History Month Spotlight: Emily Lee
Women’s History Month Spotlight: Emily Lee Introduction written by Carolyn Tucker In celebration of Women’s History Month, we are highlighting these inspiring local women entrepreneurs. Each business owner featured here has been selected by the WISE Women’s Business Center for…
Women’s History Month Spotlight: Melody Johnson
Women’s History Month Spotlight: Melody Johnson Introduction written by Carolyn Tucker In celebration of Women’s History Month, we are highlighting these inspiring local women entrepreneurs. Each business owner featured here has been selected by the WISE Women’s Business Center for…