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Learning & Accountability Group: Content Creation for Your Business

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Learning & Accountability Group: Content Creation for Your Business

March 21, 2023 @ 7:30 am - April 11, 2023 @ 8:30 am

This four week session will teach you the basics of creating content for your small business

2023 Learning & Accountability Groups!

WISE is offering three Learning & Accountability Groups in 2023 to help you reach your goals with strategic planning (Feb 2023), creating great marketing content (March 2023), and leveraging video for your small business (April 2023)!

What is a Learning & Accountability Group? These groups are expert-led and discussion-based peer groups focused on a specific topic.

Logistics & format

Groups meet via Zoom and are limited to ~8 participants. Each group is four weeks in length and will meet weekly for 1 hour. Sessions are expert-led and lightly facilitated; it’s a blend of about 50% new information and 50% sharing and feedback from the group. Come ready to engage – keep your cameras and mics on if you can.

The goal is to both learn new concepts and take action. To that end, we include an accountability component. See below for topics covered in each group.

Eligibility & how to register

To be eligible, you must be in business and able to attend all 4 sessions virtually. Spots are very limited so register early!

Available now

Contentology: Creating Scroll-stopping Copy for Your Business with Lena Fleming.

Join marketing expert Lena Fleming to learn how to create scroll-stopping content that attracts and converts new customers by:

  • Identifying the unique value of your product or service
  • Learning to be transparent through storytelling
  • Understanding how to write content that will capture your audience

Course Dates: Tuesday, Mar 21, 2023 – Tuesday, Apr 11, 2023; 7:30 – 8:30am via Zoom

Coming soon

  • Leveraging Video for Your Small Business

Course Dates: Monday, Apr 24, 2023 – Monday, May 15, 2023; 12 – 1pm via Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements.


March 21, 2023 @ 7:30 am
April 11, 2023 @ 8:30 am


WISE Women’s Business Center
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