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Introduction

Power Hour: Crafting Your Small Business Impact Story

Upcoming events from WISE Women’s Business Center

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Power Hour: Crafting Your Small Business Impact Story

February 12 @ 12:00 pm - 1:00 pm

Interactive, roundtable style virtual session with Elin Barton of Riveo Creative

When: Wed, Feb 12, 2025, 12:00 PM

Location: Zoom (and streamed live on Facebook)

Format
The session begins with a 30-minute discussion between WISE business counselor, Barb Stone, and our experts, covering key questions we believe are most relevant to the audience, similar to a panel format. We then open the conversation for audience questions.

  • Topic: Crafting Your Small Business Impact Story
  • Audience: Women entrepreneurs from across Central New York
  • Time: 30-minute conversation with you as the WISE Business Counselor, followed by up to 20 minutes for audience questions and discussion

Step into an transformative Power Hour with Elin Barton, Founder of Riveo Creative, to uncover the power of storytelling in defining and amplifying your small business’s unique impact.

This session is designed for women entrepreneurs in Central New York who want to connect their business stories to their mission, values, and community impact. Elin, an expert in storytelling and branding, will share actionable tips and insights to help you build a compelling narrative that resonates with your audience.

Don’t miss this chance to cultivate a resonant and compelling story for your small business that deepens connections and elevates your community presence.

About the WISE Power Hour

The WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique, timely topic led by an expert in the field, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion, creating a supportive and engaging learning environment.

We understand the demanding schedules of women entrepreneurs, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients.

Whether you’re looking to stay informed, find solutions, or connect with other women in business, the WISE Power Hour offers insights and inspiration in a format that works for you.

About our expert:

Elin Barton, CEO and Founder of Riveo Creative, is a seasoned expert in storytelling and video production with over 20 years of experience. Her career spans work in Prague, Los Angeles, and now as a leader helping businesses craft impactful narratives. Elin’s results-driven approach has supported clients across industries like healthcare, energy, education, and small business. As a certified Women-Owned Business leader through WBENC and author of Ready, Set, Grit: Three Steps for Success in Life, Liberty, and the Pursuit of Happiness, Elin is passionate about empowering entrepreneurs to connect their stories to their mission and values.

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After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements

Organizer

WISE Women’s Business Center
View Organizer Website

Venue

Online Event