Marketing for Women Entrepreneurs Series: Leverage Email Marketing

If you think email marketing has lost its touch, think again. It remains one of the most powerful ways to connect with your customers and prospects—when done right.

Join digital marketing expert Maisha Walker, President of Message Medium and Inc. Magazine columnist, for an insightful session on mastering email marketing. Drawing on her extensive experience with small businesses and big-name clients like Mars Chocolate and Columbia University, Maisha will guide you through building and implementing an effective email marketing strategy.

Key Event Details:

Webinar Session:

• Date & Time: Tuesday, December 3rd, 12:00 – 1:00 PM

Optional Group Technical Support Session:

• Date & Time: Thursday, December 5th, 2:30 – 3:30 PM
• Select the ticket with this add-on during registration to attend

Note:

• Leverage Email Marketing Strategy & Software is part of a three-part series.
• Each session in the series requires a separate registration.

What you’ll gain from this session:

• How to create and grow an email list of engaged customers

• The key elements of a high-performing email: from subject lines to call-to-actions
• Best practices for crafting compelling content that converts
• Strategies to attract new customers and retain loyal ones
• Tips to get real results and boost your business’s profit with email marketing

Discover how to harness the power of email marketing to grow your business and strengthen customer relationships. This is your chance to learn from a true industry leader and make your marketing strategy work harder for you.

When registering for the Leverage Email Marketing Strategy & Software webinar, you will also have the option to register for an additional, hands-on, group support session on Thursday, December 5th at 2:30 PM. Seats for the technical sessions are EXTREMELY LIMITED. To attend the technical support session, you must select the ticket option with the support add-on. Once the support session is full, there will not be additional seats or dates added.

Marketing for Women Entrepreneurs Full Series Lineup:

Digital Marketing 101

1. Webinar on November 19th at 12 pm
2. Optional Add-on technical support session on November 21st at12 pm

Building a Website that Sells

1. Webinar on December 3rd at 12 pm
2. Optional Add-on technical support session on December 5th at 2:30 pm

Leverage Email Marketing Strategy & Software

1. Webinar on December 10th at 11 am
2. Optional Add-on technical support session on December 12th at 2:30 pm

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About the instructor: Maisha Walker

Maisha Walker is the President of multiple-award-winning digital marketing agency Message Medium where she helps brands acquire new customers and achieve aggressive growth. She has been in the industry for more than 27 years predating both Google and Facebook. She has a featured online column with Inc. Magazine and has also been featured by Forbes, Business Week, the American Marketing Association, Guy Kawasaki, Bnet, Entrepreneur, Black Enterprise, Fox News, and NBC news among others and has toured the country personally conducting more than 700 events on social media, search engine optimization, search & social advertising, email marketing and Web site design. She received her B.A. from Princeton University, and began her love affair with coding at the early age of 9.

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements.

This event is made possible by the CNY Community Foundation.