Another Entrepreneurship Project of the  Whitman School of Management at Syracuse University

Reading List

Reading List for Entrepreneurs


Lean In, Sheryl Sandberg

The Lean Startup, Eric Ries

Purple Cow, Seth Godin

Good to Great, Jim Collins

The Art of the Start, Guy Kawasaki

Steve Jobs, Walter Isaacson

The New Business Road Test, John Mullins

Delivering Happiness: A Path to Profits, Passion and Purpose, Tony Hsieh

The Snowball: Warren Buffett and the Business of Life, Alice Schroeder

The Everything Store: Jeff Bezos and the Age of Amazon, Brad Stone



The Speed of Trust, Stephen Covey

“This book basically states that all relationships in life whether personal or professional have to be built on trust in order to succeed. Those business leaders who have that trust from their employees, coworkers, and business counterparts produce better results and at less cost. Invaluable!” -Eileen Brophy, Brophy Services, Inc.

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison, Joe Calloway

“In today’s world it’s more about the relationship of your brand than the product itself. The product has to be great, but if you truly want to separate yourself from the pack you have to know who you are, why you do what you do, and stick to what’s important and do it over and over and over again. This is how you create your brand and culture.” -Nicole Samolis, The Events Company

Broken Windows, Broken Business, Michael Levine

“This easy read was (luckily) one of many books I plowed through at the inception of my business. It’s theme of noticing the small details and giving the customer what they really want went “straight to the heart of what makes all enterprises successful”. In ten years of growing my business, I truly believe this small book has helped us grow from a ‘One woman show’ to a multi-million dollar business – it’s a must read!” -Theresa Slater, Empire Interpreting Services

Getting Things Done: The Art of Stress-Free Productivity, David Allen

“This book helped me clear my head and get things organized in my surrounding so that my ideas and creativity can thrive. Having creative ideas is a gift. This book offered me practical skills to gather information, follow through, delegate and plan ahead so our business can be successful in a less-stressed manner” -Brenda Palmer Michaels, Fly Creek Cider Mill & Orchard, Inc.

Success is a Decision of the Mind, Don Benton

“I try to always remind myself of what he spoke about and I hope I live by his book both in life and in business. He says… believe in yourself, set powerful goals and priority, stay focus, remain positive, continue to learn, live your life with integrity, take time to enjoy your life, and dare to dream. I love this book and pick it up to read many times.” -Suzanne DeFuria, Potter Heating and Air Conditioning

Build the Team from the Inside-Out, Maryann Roefaro

“As a Business Owner engrossed in the day-to-day “drama” of running a business, Building the Team from the Inside-Out caused me to stop, take a deep breath, and refocus my thoughts on leadership development–-starting with me! This multi-dimensional view of leadership helped me recognize the power of one’s energy impacting the work environment! Just making that small connection can cause an amazing shift in attitude!” -Wendy Meyerson, Natur-Tyme

Oh, The Places You’ll Go!, Dr. Seuss

“Out of all the volumes of business books I have read “Oh the Places You’ll Go!” By Dr. Seuss still inspires me as an Entrepreneur.  I think everyone should own a copy and read it whenever they’ve had a tough day.  I like to give the book as a graduation gift to give that self-confidence everyone needs to succeed in life at whatever they choose to do.” -Doreen Garrett, Otis Technology

Quantum Leap: 7 Skills for Workplace ReCreation, Charlotte Shelton

“What I found most intriguing about this book is that it looks at a very scientific theory, quantum physics, and applies it to our current workplace environment.  Exploring how we are all connected, co-creating our daily experiences, where love, spirituality, and kindness are  acknowledged aspects of organizational vitality.” -Susan Beebe, Lighthouse Marketing Inc.



Become Your Own Boss in 12 Months, Melinda Emerson

The Bear Necessities of Business: Building a Company with Heart, Maxine Clark

The Power of Nice: How to Conquer the Business World With Kindness, Robin Koval

Creating a Culture of Courage: the Courage Challenge Workbook, Cindy Solomon

The Rules of Woo: An Entrepreneurs Guide to Capturing the Hearts and Minds of Today’s Customers, Cindy Solomon

Success Never Smelled So Sweet: How I Followed My Nose and Found My Passion, Lisa Price

One Smart Cookie: How a Housewife’s Chocolate Chip Recipe Turned Into a Multi-Million Dollar Business: The Story of Mrs. Fields Cookies, Debbi Fields

Birthing the Elephant: The Woman’s go-For-It! Guide to Overcoming the Big Challenges of Launching a Business, Bobbi Brown

The Money Book for Freelancers, Part-Timers, and the Self-Employed: The Only Personal Finance System for People with Not-So-Regular Jobs, Denise Kiernan

Shark Tales: How I Turned $1,000 in a Billion-Dollar Business, Barbara Corcoran

Escape From Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur, Pamela Slim

Stepping Out of Line: Lessons For Women Who Want It Their Way…In Life, In Love, and At Work, Nell Merlino

Badass Business Women: the Manifesto, Nell Merlino

The GlamourLESS Side of Entrepreneurship: What They Didn’t Tell you About Being a Woman In Business, Cheryl Wood