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SUMMARY:Intro to Google Analytics with Maisha Walker
DESCRIPTION:What is the best source of information to find out whether your online marketing efforts are yielding results? Google Analytics. This free tool gives you real insights into who your website’s visitors are\, their behavior\, what content is engaging them\, and what content is converting them into customers. \nIn this class\, you’ll learn the basics of using the data from Google Analytics to determine whether your digital campaigns are generating conversions and how best to maximize your results. \n\nWHEN:Tuesday\, February 4\, 2025\, 12:00 p.m. – 1:00 p.m.\nWHERE: Online via Zoom\nCOST: Free\nWHO should attend: Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business.
URL:https://wisecenter.org/event/intro-to-google-analytics-with-maisha-walker/
LOCATION:Zoom
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DTEND;TZID=America/New_York:20250205T130000
DTSTAMP:20260423T125544
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SUMMARY:Building Blocks for Starting Your Business
DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Thu\, Dec 5\, 2024\, 12:00 PM via Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \nLocation: Zoom \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.  \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements.
URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-61/
LOCATION:Online Event
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DTSTART;TZID=America/New_York:20250211T120000
DTEND;TZID=America/New_York:20250211T130000
DTSTAMP:20260423T125544
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SUMMARY:WISE WBC Orientation
DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, Feb 11\, 2025\, 12:00 PM \n \nWISE is one of over 140 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps women start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements.
URL:https://wisecenter.org/event/wise-wbc-orientation-9/
LOCATION:Online Event
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DTSTART;TZID=America/New_York:20250212T120000
DTEND;TZID=America/New_York:20250212T130000
DTSTAMP:20260423T125544
CREATED:20250122T213858Z
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SUMMARY:Power Hour: Crafting Your Small Business Impact Story
DESCRIPTION:Interactive\, roundtable style virtual session with Elin Barton of Riveo Creative\n\n\nWhen: Wed\, Feb 12\, 2025\, 12:00 PM \nLocation: Zoom  (and streamed live on Facebook) \nFormatThe session begins with a 30-minute discussion between WISE business counselor\, Barb Stone\, and our experts\, covering key questions we believe are most relevant to the audience\, similar to a panel format. We then open the conversation for audience questions. \n \n\nTopic: Crafting Your Small Business Impact Story\nAudience: Women entrepreneurs from across Central New York\nTime: 30-minute conversation with you as the WISE Business Counselor\, followed by up to 20 minutes for audience questions and discussion\n\n \nStep into an transformative Power Hour with Elin Barton\, Founder of Riveo Creative\, to uncover the power of storytelling in defining and amplifying your small business’s unique impact. \nThis session is designed for women entrepreneurs in Central New York who want to connect their business stories to their mission\, values\, and community impact. Elin\, an expert in storytelling and branding\, will share actionable tips and insights to help you build a compelling narrative that resonates with your audience. \n \nDon’t miss this chance to cultivate a resonant and compelling story for your small business that deepens connections and elevates your community presence. \n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of women entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other women in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our expert: \nElin Barton\, CEO and Founder of Riveo Creative\, is a seasoned expert in storytelling and video production with over 20 years of experience. Her career spans work in Prague\, Los Angeles\, and now as a leader helping businesses craft impactful narratives. Elin’s results-driven approach has supported clients across industries like healthcare\, energy\, education\, and small business. As a certified Women-Owned Business leader through WBENC and author of Ready\, Set\, Grit: Three Steps for Success in Life\, Liberty\, and the Pursuit of Happiness\, Elin is passionate about empowering entrepreneurs to connect their stories to their mission and values. \n \n\n\n___________________________________________________________________ \nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements
URL:https://wisecenter.org/event/power-hour-crafting-your-small-business-impact-story/
LOCATION:Online Event
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