WISE Women's Business Center

Building Blocks for Starting a Business
2021-04-21 17:00 - 18:30 (America/Halifax)
Join us for an introduction to entrepreneurship and starting a business!

Learn the basic ideas on determining a need in the marketplace, target marketing, and building your support team.

The Building Blocks for Starting a Business

Wednesday, April 21st, 5-6:30pm

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

Paycheck Protection Program Loan Forgiveness Webinar
2021-04-20 16:00 - 17:00
Join WISE WBC’s webinar on PPP loan forgiveness

Join WISE WBC’s webinar on PPP loan forgiveness on April 20th at 4pm. Accountant Andrea Kooritzky of Kooritzky Accounting will answer commonly asked questions around PPP forgiveness – including eligible uses of funds, the forgiveness application, and timeline – and field questions from the audience.

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

April WISE Orientation
2021-04-12 12:00 - 13:00
Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.

WISE is one of over 100 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York, Syracuse.
WISE helps women start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital.
This orientation will cover WISE services, what you can expect from these services, and how we can help! We will give an overview of the center, personnel, resources available, and other information to help you navigate our services.
Who should attend? People in the greater CNY and Upstate NY area looking to start a business, or seeking help in growing their existing business

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

Building Blocks for Starting a Business
2021-04-06 12:00 - 13:00
Join us for an introduction to entrepreneurship and starting a business!

Learn the basic ideas on determining a need in the marketplace, target marketing, and building your support team.

The Building Blocks for Starting a Business

Tuesday, April 6th, 12-1pm

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

CNY Access to Capital Conversation: Meet the Lenders
2021-04-05 19:00 - 20:00
Meet some CNY small business lenders, and learn how to better navigate funding as a small business owner

Meet the leaders behind some of CNY’s most trusted financial institutions and programs. Learn how to evaluate a lender, what bankers are looking for in a small business owner, and how lending practices and programs are changing as a result of the pandemic.

Panel Members:

Tamika Otis, Director, Upstate NY Keybank Boost and Build Program

Calvin Corriders, Regional President, Pathfinder Bank

Christina Suave, CEO, Cooperative Federal Credit Union

Sherri Falck, Assistant Vice President, Pursuit Lending

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.
You will also receive a link on your confirmation page and in your confirmation email asking you to complete a WISE information form if you have not before. Please complete the form at the link in the confirmation prior to the event.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

More information can be found HERE.

Building Blocks for Starting a Business
2021-03-24 17:00 - 23:30
Join us for an introduction to entrepreneurship and starting a business!

Join us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace, target marketing, and building your support team.

The Building Blocks for Starting a Business

Wednesday, March 24th, 5-6:30pm

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.
You will also receive a link on your confirmation page and in your confirmation email asking you to complete a WISE information form if you have not before. Please complete the form at the link in the confirmation prior to the event.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

More information can be found HERE.

Financial Management for Small Businesses
2021-03-22 18:00 - 2021-04-05 20:00
This workshop is aimed at entrepreneurs who own or are close to launching a small business and want to learn more about financial management

Summary
This three-part series covers financial management for small businesses, including budgeting and bookkeeping, creating and using the three financial statements, doing cash flow analysis, the types of financing, and how to get loan ready. The sessions are hands-on and participatory, so come ready to engage with your instructor and your peers. It’s organized as a cohort, so you’ll sign up once for all three sessions.
Audience
This workshop is aimed at entrepreneurs who own or are close to launching a small business and want to learn more about financial management. The more actual financials you have to apply the concepts to, the more concrete and useful you’ll find the material. Therefore, this course is likely not appropriate for entrepreneurs who are still defining their business idea and/or are far from launching.
Logistics*
The course will be from 6-8pm on the following dates:
Monday, March 22nd: Budgeting & Bookkeeping
Monday, March 29th: Financial statements & cash flow analysis
Monday, April 5th: Financing options & panel of local bankers and financiers
*Registration is for the entire 3-part series, NOT individual events.
Each session will last approximately 2 hours including time for discussion and questions.
What to expect
The content is practical. You’ll be able to apply what you’ve learned to your own business and can ask questions of our on-call accountant after the sessions.
The material will be challenging if you’re new to the topics, especially cash flow analysis. You’ll be provided with a coursebook you can use to take notes and reference later. Be prepared to ask questions.
The sessions are participatory. Keep your camera on, if you can, and be ready to discuss concepts and do activities in breakout rooms.

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.
You will also receive a link on your confirmation page and in your confirmation email asking you to complete a WISE information form if you have not before. Please complete the form at the link in the confirmation prior to the event.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

More information can be found HERE.

Building Blocks for Starting a Business
2021-03-16 17:00 - 18:30
Join us for an introduction to entrepreneurship and starting a business!

Join us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace, target marketing, and building your support team.

The Building Blocks for Starting a Business
Tuesday, March 16th, 5-6:30pm

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.
You will also receive a link on your confirmation page and in your confirmation email asking you to complete a WISE information form if you have not before. Please complete the form at the link in the confirmation prior to the event.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

More information can be found HERE.

WISE Women's Business Center Orientation
2021-03-15 12:00 - 13:00

International Women’s Day: #ChooseToChallenge
2021-03-08 12:30 - 14:00
From challenge comes change. In celebration of women’s achievements, this 90 minute event will explore what it takes to create change.

Through the stories of successful professionals, founders and small business owners who meet challenge head on, we will learn what drives them in pursuit of personal and professional success, equality and inclusiveness.
Agenda:
March 8, 12:30 – 2pm
• Welcome
• Keynote
• Breakout Panel Sessions #1 or 2 (choose during registration)
• Closing
*You will receive a Zoom link for the event by the morning of 3/8, emailed to you. There will be only one Zoom link for the event.
Panel 1: #ChoosetoChallenge: How Embracing Challenge can Drive Change
Panel Members: Catherine Richardson (moderator), Kimberly Townsend, Kelsey Davis, Caeresa Richardson
From challenge comes change. Think for a moment about the pioneers and the leaders you look up to as role models. They likely have something in common – the ability to embrace change. Join a discussion with four powerful change agents who are embracing challenge and entrepreneurial thinking as a mode of operation.
During this session, participants will:
• Explore changing the status quo through the lens of a GenZ digital tech start-up, a pioneer in law, a small business owner who succeeded through the pandemic, and a leader in healthcare operating a large and innovative organization in the most challenging times imaginable.
• Discuss how entrepreneurial thinking impacts decision making in times of crisis
• Hear best practices for cultivating a growth mindset
• Identify ways to apply this information in the workplace or small business
Panel 2: The Art of Sistering: The Importance of Diverse Women Supporting Each Other in the Workplace
Panel Members: Gwen Webber-McLeod (moderator), Indaria Jones, Bryony Grealish, Michelle Horton, Diana Jaramillo
It is all too common to hear this statement from women in the workforce, “I prefer working with men. Working with women is too difficult.”
Trend data indicates, within the next 10 years 85% of new entrants into the workforce will be female, millennial and people of color. Given this demographic reality it is imperative for women to be intentional about building high trust relationships with the diverse groups of women they work with daily. In fact, many of the most successful women in our region would say this is a core leadership competency for emerging and established women leaders.
During this session participants will:
• Explore why it is important for women to support other women in the workplace
• Discuss the dynamics of leading at the intersection of gender and/or race
• Hear best practices for supporting women in the workplace from a diverse panel of women practicing this leadership competency
• Identify ways to apply this information in the workplace

WISE WBC Microsoft Teams Training
2021-02-26 12:00 - 13:30, 2021-02-25 09:00 - 10:30
Free online training for using Microsoft tools for your small business!

Our friends from Microsoft will walk you through Teams, Microsoft’s collaboration tool that lets you chat, call, store and collaborate on files. It integrates well with Word, PowerPoint, Excel, and lots of other apps, and can be a powerful tool for remote teams.

Building Blocks for Starting a Business
2021-02-24 17:00 - 18:30
Join us for an introduction to entrepreneurship and starting a business!

Join us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace, target marketing, and building your support team.

The Building Blocks for Starting a Business
Wednesday, February 24th, 5-6:30pm

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

On Computer Desktop App–
1. Click on Zoom link provided to you. You will be prompted to download and install the Zoom Meetings app.
2. Click the installer file to install the Zoom Meetings app
3. If you have trouble downloading the app, click Download the app again. If you can’t download the app, click Join from your browser, and skip to the join from browser section of this document.
4. Enter your name and email address and click Next.
5. Enter the meeting password—from the Eventbrite emails—and click Next.
6. Click Show me what’s new for a quick tour or select Skip.
7. You will see a preview of how you’ll look to others. Change your audio and video settings before joining your meeting. You may mute your video and audio. Your audio will be muted to the class once you join.
8. Click Join Meeting
In Computer Browser—
1. If you can’t download the app, or if you prefer not to install anything, click Join from your browser. The web app opens in your browser and you can join the meeting
2. Change your audio and video settings before joining your meeting.

In Mobile App—
1. While using your mobile device, click on Zoom link provided to you.
2. Tap Download to install the Zoom Meetings app and join the video conference.
3. Tap Open after the app is installed
4. Tap Join Meeting, enter the meeting number—it’s in the email invitation—and tap Join.
5. Enter the meeting password—from the Eventbrite emails—and tap OK.
9. When the Zoom Meetings app opens, you will see a preview of how you’ll look to others.
10. Change your audio and video settings before joining your meeting. You may mute your video and audio. Your audio will be muted to the class once you join.
11. Click Join Meeting

By Phone Only—
1. Dial the phone number for the meeting from the Eventbrite emails
2. You will need the meeting access code/meeting number. Once you call the phone number, you will be prompted to dial the meeting access code/meeting number (which is different from the phone number)
3. Be sure to mute your phone once you are dialed in

WISE WBC Microsoft Sharepoint Training
2021-02-12 12:00 - 13:30, 2021-02-11 09:00 - 10:30
Free online training for using Microsoft tools for your small business!

Come learn from Microsoft trainers about SharePoint, a powerful collaboration and project management tool. SharePoint allows you to share and manage content, knowledge, and applications to empower teamwork, quickly find information, and seamlessly collaborate across the organization.

WISE WBC Microsoft Excel Training
2021-01-29 12:00 - 13:30, 2021-01-28 18:00 - 19:30
Free online training for using Microsoft tools for your small business!

Join us to get an intermediate overview of Excel, including the power of templates, shortcuts, styles and themes, using functionals and formulas, conditional formatting, and pivot tables. This is an intermediate training for people who know the basics like navigating the program, entering data, and using simple functions. Taught by trainers from Microsoft, so come prepared with questions.

WISE WBC Microsoft Bookings Training
2021-01-22 12:00 - 13:30, 2021-01-21 18:00 - 19:30
Free online training for using Microsoft tools for your small business!

Learn about Microsoft Bookings, a fast way to schedule interactions with customers. In this session led by Microsoft trainers, you’ll learn how to create a business within the Bookings app, create and customize services, and manage staff and customers. You’ll see how it integrates with Teams and see how it all works from the customer’s perspective, too.

Building Blocks for Starting a Business
2021-01-21 17:00 - 18:30
Join us for an introduction to entrepreneurship and starting a business!

Join us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace, target marketing, unique selling points, and building your support team.

The Building Blocks for Starting a Business
Thursday, January 21st, 5-6:30pm

Location: Zoom

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.
You will also receive a link on your confirmation page and in your confirmation email asking you to complete a WISE information form if you have not before. Please complete the form at the link in the confirmation prior to the event.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

On Computer Desktop App–
1. Click on Zoom link provided to you. You will be prompted to download and install the Zoom Meetings app.
2. Click the installer file to install the Zoom Meetings app
3. If you have trouble downloading the app, click Download the app again. If you can’t download the app, click Join from your browser, and skip to the join from browser section of this document.
4. Enter your name and email address and click Next.
5. Enter the meeting password—from the Eventbrite emails—and click Next.
6. Click Show me what’s new for a quick tour or select Skip.
7. You will see a preview of how you’ll look to others. Change your audio and video settings before joining your meeting. You may mute your video and audio. Your audio will be muted to the class once you join.
8. Click Join Meeting
In Computer Browser—
1. If you can’t download the app, or if you prefer not to install anything, click Join from your browser. The web app opens in your browser and you can join the meeting
2. Change your audio and video settings before joining your meeting.

In Mobile App—
1. While using your mobile device, click on Zoom link provided to you.
2. Tap Download to install the Zoom Meetings app and join the video conference.
3. Tap Open after the app is installed
4. Tap Join Meeting, enter the meeting number—it’s in the email invitation—and tap Join.
5. Enter the meeting password—from the Eventbrite emails—and tap OK.
9. When the Zoom Meetings app opens, you will see a preview of how you’ll look to others.
10. Change your audio and video settings before joining your meeting. You may mute your video and audio. Your audio will be muted to the class once you join.
11. Click Join Meeting

By Phone Only—
1. Dial the phone number for the meeting from the Eventbrite emails
2. You will need the meeting access code/meeting number. Once you call the phone number, you will be prompted to dial the meeting access code/meeting number (which is different from the phone number)
3. Be sure to mute your phone once you are dialed in

PPP & EIDL Advance Update Webinar
2021-01-19 15:30 - 16:30
interactive webinar on updates to PPP and EIDL relief programs

Join the Deputy District Director of the Syracuse District Office of the U.S. Small Business Administration, Daniel Rickman, for an interactive webinar on updates to the Paycheck Protection Program, initial guidance on the targeted EIDL Advance, and Shuttered Venue Relief.

Brought to you by The WISE Women’s Business Center, Upstate Minority Economic Alliance, and the Better Business Bureau of Upstate New York
.

WISE WBC Microsoft 365 Accessibility Training
2021-01-15 12:00 - 13:30, 2021-01-14 18:00 - 19:30
Free online training for using Microsoft tools for your small business!

Explore Microsoft 365’s accessibility features, including tools for people who are blind, colorblind, have low vision, people who are deaf or hard of hearing, and people with neurodiversity. Let us know ahead of time what you’re interested in learning about as the session can be customized to attendees’ preferences.

WISE Power Hour
2020-06-10 12:00 - 2021-05-26 13:00
A lunch hour conversation around important small business topics!

Join the WISE WBC Coaching Team via Zoom for an energetic lunch hour conversation around important small business topics. Each week will feature a central topic (and on occasion guest expert) to discuss best practices that will challenge you to push your ideas and strategies even further.

Offered the second and fourth Wednesdays of every month, from 12-1pm — Select date to attend during registration
Location: Zoom

Upcoming topics:
Special April Alternative Financing Series(includes a bonus 3rd session):

April 7 – Crowdfunding for Your Woman Owned Business (Expert: Elizabeth Eichhorn, Coach, IFundWomen)

April 14 – Microloans for your Woman Owned Business (Expert: Sherri Falck, Assistant Vice President, Pursuit Lending)

April 28 – Bootstrapping for your Woman Owned Business (Expert: Alex Kostakis, Assistant Professor of Entrepreneurial Practice, Whitman School of Management)

May

May 12 – Gaining Knowledge to Increase Your Business Aptitude (Expert: Latisia Hall-Cannon)

Although a business degree isn’t required to own a business, we know knowledge is power. Some of the best business minds read a lot. Small business owner Latisia Hall-Cannon, CEO of UrbanTSyr, will join us to explore best practices for curating knowledge and fitting it into your busy schedule.

May 26th – SEO Website Optimization( Expert: Kori Ashton, Chief Digital Strategist, Digital Uprise)

Learn what SEO is and what you can do to gain some quick and long-term wins as a business owner when it comes to optimizing the marketing power of your website. Chief Digital Strategist, Kori Ashton, will join us to share her best practices to help you move your website beyond the basics.

Topics will vary based on community need, check back for more!

After registering, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox.
You will also receive a link on your confirmation page and in your confirmation email asking you to complete a WISE information form if you have not before. Please complete the form at the link in the confirmation prior to the event.

Instructions for joining the class after registering via Eventbrite:

–You may join the meeting through the Zoom desktop app, desktop browser, mobile app or by calling in on the phone.
–If using a computer or the mobile app, you may type and send your questions in the chat
–If using a computer or mobile app, you may click leave meeting at the end of the class, or if you need to depart early.

More information can be found HERE.

Say Hello to the Coaching Team
