BEGIN:VCALENDAR VERSION:2.0 PRODID:-//WISE Women's Business Center - ECPv6.15.20//NONSGML v1.0//EN CALSCALE:GREGORIAN METHOD:PUBLISH X-WR-CALNAME:WISE Women's Business Center X-ORIGINAL-URL:https://wisecenter.org X-WR-CALDESC:Events for WISE Women's Business Center REFRESH-INTERVAL;VALUE=DURATION:PT1H X-Robots-Tag:noindex X-PUBLISHED-TTL:PT1H BEGIN:VTIMEZONE TZID:Africa/Abidjan BEGIN:STANDARD TZOFFSETFROM:+0000 TZOFFSETTO:+0000 TZNAME:GMT DTSTART:20240101T000000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20230312T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20231105T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20240310T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20241103T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20250309T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20251102T060000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:EDT DTSTART:20260308T070000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:EST DTSTART:20261101T060000 END:STANDARD END:VTIMEZONE BEGIN:VTIMEZONE TZID:America/Halifax BEGIN:DAYLIGHT TZOFFSETFROM:-0400 TZOFFSETTO:-0300 TZNAME:ADT DTSTART:20240310T060000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0300 TZOFFSETTO:-0400 TZNAME:AST DTSTART:20241103T050000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0400 TZOFFSETTO:-0300 TZNAME:ADT DTSTART:20250309T060000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0300 TZOFFSETTO:-0400 TZNAME:AST DTSTART:20251102T050000 END:STANDARD BEGIN:DAYLIGHT TZOFFSETFROM:-0400 TZOFFSETTO:-0300 TZNAME:ADT DTSTART:20260308T060000 END:DAYLIGHT BEGIN:STANDARD TZOFFSETFROM:-0300 TZOFFSETTO:-0400 TZNAME:AST DTSTART:20261101T050000 END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250819T120000 DTEND;TZID=Africa/Abidjan:20250819T130000 DTSTAMP:20260423T044526 CREATED:20250701T203914Z LAST-MODIFIED:20250701T203914Z UID:16897-1755604800-1755608400@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Tuesday\, August 19th\, 2025\, 12 -1 PM ET \nLocation: Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-67/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/06/16884_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250812T120000 DTEND;TZID=Africa/Abidjan:20250812T130000 DTSTAMP:20260423T044526 CREATED:20250715T141049Z LAST-MODIFIED:20250715T141049Z UID:16909-1755000000-1755003600@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, August 12th\, 2025\, 12-1 PM \nVia Zoom \n \nWISE is one of over 150 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps people start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nYou will receive an email from Eventbrite confirming registration after you have done so. The Zoom link for the event will be emailed 2 hours before the start of the event. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-15/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/06/16881_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250717T093000 DTEND;TZID=Africa/Abidjan:20250717T103000 DTSTAMP:20260423T044526 CREATED:20250624T203503Z LAST-MODIFIED:20250624T203503Z UID:16884-1752744600-1752748200@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Tuesday\, July 17th\, 2025\, 9:30 – 10:30 AM ET \nLocation: Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-66/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/06/16884_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250715T120000 DTEND;TZID=Africa/Abidjan:20250715T130000 DTSTAMP:20260423T044526 CREATED:20250624T184634Z LAST-MODIFIED:20250624T184634Z UID:16881-1752580800-1752584400@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, July 15th\, 2025\, 12-1 PM \nVia Zoom \n \nWISE is one of over 150 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps people start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nYou will receive an email from Eventbrite confirming registration after you have done so. The Zoom link for the event will be emailed 2 hours before the start of the event. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-14/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/06/16881_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250617T120000 DTEND;TZID=Africa/Abidjan:20250617T130000 DTSTAMP:20260423T044526 CREATED:20250521T142835Z LAST-MODIFIED:20250521T142835Z UID:16700-1750161600-1750165200@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Tuesday\, May 17th\, 2025\, 12 – 1 PM ET \nLocation: Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-65/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2023/11/15865_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250610T140000 DTEND;TZID=Africa/Abidjan:20250610T150000 DTSTAMP:20260423T044526 CREATED:20250521T143249Z LAST-MODIFIED:20250521T143249Z UID:16702-1749564000-1749567600@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, June 10th\, 2025\, 2-3 PM \nVia Zoom \n \nWISE is one of over 150 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps people start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nYou will receive an email from Eventbrite confirming registration after you have done so. The Zoom link for the event will be emailed 2 hours before the start of the event. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-13/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250605T170000 DTEND;TZID=Africa/Abidjan:20250605T190000 DTSTAMP:20260423T044526 CREATED:20250501T192021Z LAST-MODIFIED:20250501T192021Z UID:16585-1749142800-1749150000@wisecenter.org SUMMARY:Funding Growth: Small Business Path to Capital DESCRIPTION:Connect with local lenders and entrepreneurs to learn how to build a solid financial foundation and explore funding opportunities.\n\n\nDate & Time:Wednesday\, June 5\, 2025 | 5:00 – 7:00 PM \nLocation:Academic II\, Onondaga Community College (OCC) Campus \n \nEvent Description: \nJoin us for Funding Growth: Small Business Path to Capital\, a dynamic and informative event bringing together aspiring and established entrepreneurs with local lenders for an evening of connection\, learning\, and empowerment. This event is for both small business owners seeking capital and lenders looking to build relationships with potential borrowers in our community. Whether you’re launching or growing your business—or you’re a lender hoping to support local entrepreneurs—this event offers valuable insights into accessing funding and building a strong financial foundation for success. \n \nFor Small Business Owners:\n \n\nLearn what lenders look for when considering funding requests.\nExplore a variety of funding opportunities available in our region.\nParticipate in a informal mock pitch session\, where you’ll present your business idea and funding needs and receive direct feedback from real lenders.\nBuild relationships with local lenders who are eager to support small business success.\nLeave with actionable advice and new connections to move your business forward.\nIf you are registering as a business owner\, please select the business owner ticket\n\n \nFor Lenders & Financial Institutions:\nAs a valued local lender\, this is your chance to: \n\nIntroduce your services to a room full of entrepreneurs actively seeking capital.\nDemystify the lending process by providing live feedback during our informal\, interactive mock pitch session.\nConnect directly with small business owners at various stages of growth.\nGain pre- and post-event exposure — including having your contact information shared with attendees and recognition in event promotions.\nShowcase your commitment to supporting the local small business ecosystem.\nIf you are registering as a lender\, please select the lender ticket\n\nWe have space for up to 15 lenders to participate in the pitch and networking segments. \nWhether you’re a small business owner looking for funding or a lender looking to build relationships and support entrepreneurs\, this event is a unique opportunity to connect\, learn\, and grow — together. \n \nRegister now to secure your spot!\n________________________________________________________________________ \n \n\n\n\nAbout our speaker\, Tamika Otis\n \nTamika is a dedicated Corporate Responsibility and Community Relations Officer at KeyBank\, overseeing the Capital Region and Central New York markets. In her role\, she formulates and executes the bank’s community engagement strategy\, with a primary focus on upholding Community Reinvestment Act Regulatory ratings and compliance. Tamika actively builds and maintains relationships with community-based organizations\, charities\, and non-profits\, contributing to the bank’s local reputation. As a key member of the market leadership team\, she advises senior management on emerging CRA performance issues\, ensuring objectives are met and issues are addressed promptly. \nTamika’s impact extends to her involvement in the Black Women Give Foundation\, a charitable organization she co-founded. This foundation utilizes the collective giving model to fund impactful grants for grassroots non-profits serving communities of color in Philadelphia\, PA. Tamika also serves on the Board of Directors for the Upstate Minority Economic Alliance and WISE Women’s Business Center in Syracuse. \nA sought-after keynote speaker\, she shares her expertise in Entrepreneurship\, Economic Development\, Social Justice\, and Building Inclusive Workforces and Ecosystems. A proud mother of two sons and a “Dog Mom” to a Goldendoodle\, Tamika also enjoys traveling\, cooking\, writing\, and music. \n\n\n\nThis event is sponsored by KeyBank!\n\n\n_______________________________________________________________________________________ \nAfter registering\, you will receive an email from Eventbrite confirming your spot. If you do not see this email\, please check your email’s junk folder\, or the social and promotion tabs of your inbox (if applicable). \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/funding-growth-small-business-path-to-capital/ LOCATION:OCC Academic II (Performing Arts Centre)\, 4585 West Seneca Turnpike\, Syracuse\, NY 13215\, Syracuse\, NY\, 13215\, US ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/05/16585_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250527T163000 DTEND;TZID=America/New_York:20250624T183000 DTSTAMP:20260423T044526 CREATED:20250415T155937Z LAST-MODIFIED:20250415T160032Z UID:16570-1748363400-1750789800@wisecenter.org SUMMARY:Accelerate Financial Management Program DESCRIPTION:This five-part online series covers financial management for small businesses\, including budgeting and bookkeeping\,and more!\n\n\nAre you ready to take control of your business’s finances? We’re thrilled to announce our Accelerate Financial Management Program\, a comprehensive course designed to equip women entrepreneurs like you with the tools and knowledge needed to master financial management. \nSponsored by Community Bank\, OneGroup\, and Empire State Development\, and led by industry expert Chris Belna\, Owner of A La Carte Business Services and Arete HCM Solutions Inc\, this program covers everything from budgeting and bookkeeping to financial statements\, forecasting\, and building credit. \nThis five-part online series covers financial management for small businesses\, including budgeting and bookkeeping\, understanding and using financial statements\, creating a financial forecast\, and building your credit. These challenging sessions are hands-on and participatory\, so come ready to engage with your instructor and your peers. It’s organized as a cohort\, so you’ll sign up once for all five sessions. \n \nKey Information\n\nDates: May 27th\, June 3rd\, June 10th\, June 17th\, and June 24th\nSessions: Five total sessions. One session per week\, for 5 weeks\nTime: Each session is from 4:30 – 6:30 PM\nSession length: Each session is two hours long\nDuration: Five Weeks\nFormat: Five virtual sessions via Zoom\nCost: $25 price is kept low due to a generous donation from Community Bank\n1:1 direct no-cost technical assistance hours with a financial expert are available to all participants during this program\n\n \nWho is this program for?\nThis program is ideal for women who have an established business\, or are getting ready to launch their business. \nIt may not be as beneficial to people whose business is in the ideation stage [The ideation stage marks the initial phase of starting a business. Here\, entrepreneurs come up with a business idea and begin outlining what the business could look like before taking any additional formal steps to launch the business]. \n \nWhat You Will Learn\n \n\nLearn about budgeting and bookkeepingLearn about budgeting and bookkeeping and ideas and tips for your specific business.\nUtilize financial forecasts for your businessUse financial forecasts to understand the impacts of different approaches and see which path will be most profitable.\nUnderstand the main financial statementsLearn how to read a profit & loss statement\, balance sheet\, and cash flow statement for your business.\nCreate necessary pieces for financial reportingWalk away with a working understanding that will guide your business towards financial success.\n\n \nWhat to Expect\n \n\nPractical ContentYou’ll be able to apply what you’ve learned to your own business.\nChallenging MaterialIf you’re new to the topics\, this class may be challenging. You’ll be provided with a course book you can use to take notes and reference later. Be prepared to ask questions!\nSmall Group Learning EnvironmentCohort is capped at 20 seats to ensure each participant receives individual support.\nSessions are ParticipatoryCome ready to participate\, discuss concepts\, ask questions\, and apply your new knowledge to your own business.\n1:1 Technical AssistanceOption to meet with a financial expert to review your business finance questions and goals.\n\nWhether you’re a seasoned entrepreneur or just starting out\, this program is designed to meet you where you are on your financial management journey. \n \nSpots are very limited so register early!\n\n\nMeet our instructor\, Chris Belna\n\n\n\nWith over 30 years of combined accounting and management knowledge\, Chris Belna is the visionary founder behind A La Carte Business Services and Arete HCM Solutions Inc. in Syracuse\, NY. \nA La Carte Business Services\, Chris and her adept team bring varied talents\, skills\, and hard work to improve financial operations\, making clients the highest priority and exceeding expectations for sustained growth – no matter what the goal! \nSimultaneously\, while Inspired by the Greek word arête\, meaning excellence in all things\, Arete HCM Solutions was built on a foundation of excellent service\, outstanding value\, and customized solutions in the Human Capital Management and Payroll industry. \nChris believes that accounting is not all about taxes. In fact\, it is actually more about knowing what your business needs to plan better\, operate better\, and grow stronger! Those results are born from well-designed management strategies and accounting systems\, efficient processes\, and accurate financials. \nOutside of her businesses she enjoys time with her family and her pups\, and is an avid researcher of all things related to living a better life! \n\n\nThe Accelerate Financial Management Program is sponsored by Community Bank\, OneGroup\, and Empire State Development. \n\n\n\nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/accelerate-financial-management-program-2/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/04/16570_image-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250520T140000 DTEND;TZID=America/New_York:20250520T150000 DTSTAMP:20260423T044526 CREATED:20250416T193954Z LAST-MODIFIED:20250416T193954Z UID:16578-1747749600-1747753200@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Tuesday\, May 20th\, 2025\, 2 – 3 PM ET \nLocation: Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-64/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2023/11/15865_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=Africa/Abidjan:20250514T120000 DTEND;TZID=Africa/Abidjan:20250514T130000 DTSTAMP:20260423T044526 CREATED:20250418T180325Z LAST-MODIFIED:20250418T180325Z UID:16580-1747224000-1747227600@wisecenter.org SUMMARY:Power Hour: Finding & Securing a Space for Your Small Business DESCRIPTION:This is an informal\, practical discussion geared toward small business owners who thinking about opening a physical space for their business\n\n\nWhen: Wed\, May 14th\, 2025\, 12:00 – 1:00 PM \nLocation: Zoom (and streamed live on Facebook). \nFormatThe session begins with a 30-minute discussion between WISE business counselor\, Barb Stone\, and our guest experts\, covering key questions we believe are most relevant to the audience\, similar to a panel format. We then open the conversation for audience questions. \nTopic \nJoin us for an informal virtual conversation with real estate experts and community partners who can help you navigate the process of finding a brick-and-mortar space. Learn what to look for\, key considerations\, and how to connect with organizations like the Downtown Committee to make the best decision for your business. \n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other people in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our experts\n \nComing soon! \n \n\n\n___________________________________________________________________ \n \nThe Zoom link is emailed before the event by wisecenter@syr.edu.\n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements URL:https://wisecenter.org/event/power-hour-finding-securing-a-space-for-your-small-business/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/04/16580_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250506T140000 DTEND;TZID=America/New_York:20250506T150000 DTSTAMP:20260423T044526 CREATED:20250415T160337Z LAST-MODIFIED:20250415T160337Z UID:16576-1746540000-1746543600@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, May 6th\, 2025\, 2-3 PM \nVia Zoom \n \nWISE is one of over 150 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps people start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nYou will receive an email from Eventbrite confirming registration after you have done so. The Zoom link for the event will be emailed 2 hours before the start of the event. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-12/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250416T100000 DTEND;TZID=America/New_York:20250416T110000 DTSTAMP:20260423T044526 CREATED:20250311T153926Z LAST-MODIFIED:20250311T153926Z UID:16480-1744797600-1744801200@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Thu\, April 16th\, 2025\, 10 – 1 1 AM ET \nLocation: Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-63/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2023/11/15865_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250409T173000 DTEND;TZID=America/New_York:20250409T193000 DTSTAMP:20260423T044526 CREATED:20250227T171946Z LAST-MODIFIED:20250317T170443Z UID:16469-1744219800-1744227000@wisecenter.org SUMMARY:Accelerate: Business Plan Intensive DESCRIPTION:Spring 2025 dates: April 9 – June 11\, 2025\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nCLASS IS FULL – No longer taking applications!\n\n\n\n\n\n\n\n\n\n\nDevelop a comprehensive business plan to confidently move your business forward! \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nOver 10 weeks of hands-on interactive sessions\, ABPI expert instructors will guide you through refining your business concept\, forecasting your future financials\, creating detailed plans for operations\, and developing your business pitch. URL:https://wisecenter.org/event/accelerate-business-plan-intensive-2/ ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/02/C9-Email-Banner-1.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250409T120000 DTEND;TZID=America/New_York:20250409T130000 DTSTAMP:20260423T044526 CREATED:20250317T165250Z LAST-MODIFIED:20250317T165250Z UID:16499-1744200000-1744203600@wisecenter.org SUMMARY:Power Hour: What to Know Before Starting a Podcast DESCRIPTION:This is an informal\, practical discussion geared toward small business owners who are just starting to explore podcasting\n\n\nWhen: Wed\, March 12\, 2025\, 12:00 – 1:00 PM \nLocation: Zoom (and streamed live on Facebook). \nFormatThe session begins with a 30-minute discussion between WISE business advisor\, Melody Johnson\, and our expert\, covering key questions we believe are most relevant to the audience\, similar to a panel format. We then open the conversation for audience questions. \nTopic \nPodcasting has become a popular way for small business owners to share their voice\, build trust\, and connect with customers\, but getting started can feel overwhelming. In this Power Hour conversation\, one of our small business advisors will sit down with a local podcasting expert ana gil of ana gil Studios to talk through what it really takes to launch a podcast\, without overcomplicating it or overspending. \nThis is an informal\, practical discussion geared toward small business owners who are just starting to explore podcasting. We’ll talk about free and low-cost tools\, simple formats\, and how to decide if podcasting makes sense for your business! \nWhat we’ll cover: \n\nWhat to consider before launching a podcast\nBasic equipment and tools to get started on a budget\nHow to structure your podcast and plan content\nFree or low-cost tools for recording\, editing\, and publishing\nWays podcasting can support your business goals\n\n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other women in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our expert: ana gil\, Branding and Creative Director\, ana gil studios\n \n\n\n\nana gil is a natural storyteller who knows how to make video podcasting feel effortless. As a passionate creator in the Ecamm live community—the go-to video production software for Mac—she produces two live shows\, helping fellow creators master video podcasting\, presentations\, and live streaming without the tech overwhelm. \nWhen she’s not geeking out over cameras and content\, she’s behind the lens at ana gil studios\, capturing headshots that help entrepreneurs and businesses show up confidently and authentically. \n\n\n___________________________________________________________________ \n \nThe Zoom link is emailed before the event by wisecenter@syr.edu.\n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements URL:https://wisecenter.org/event/power-hour-what-to-know-before-starting-a-podcast/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/03/16499_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250408T120000 DTEND;TZID=America/New_York:20250408T130000 DTSTAMP:20260423T044526 CREATED:20250311T153720Z LAST-MODIFIED:20250311T153720Z UID:16478-1744113600-1744117200@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, April 8th\, 2025\, 12:00 PM \n \nWISE is one of over 150 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps people start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nYou will receive an email from Eventbrite confirming registration after you have done so. The Zoom link for the event will be emailed 2 hours before the start of the event. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-11/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250312T120000 DTEND;TZID=America/New_York:20250312T130000 DTSTAMP:20260423T044526 CREATED:20250227T165501Z LAST-MODIFIED:20250227T165501Z UID:16466-1741780800-1741784400@wisecenter.org SUMMARY:Power Hour: Practical HR Tips for Growing Your Small Business DESCRIPTION:Interactive\, roundtable style virtual session with local CNY HR Experts\n\n\nWhen: Wed\, March 12\, 2025\, 12:00 – 1:00 PM \nLocation: Zoom (and streamed live on Facebook). \nFormatThe session begins with a 30-minute discussion between WISE business advisor\, Melody Johnson\, and our experts\, covering key questions we believe are most relevant to the audience\, similar to a panel format. We then open the conversation for audience questions. \nTopic \nThinking about hiring in the future or just getting your business off the ground? Join two local HR experts for a casual\, insightful conversation on building a strong HR foundation from the start. Whether you’re considering employees\, contractors\, or just want to be prepared for growth\, this Power Hour talk will help you think strategically\, avoid common pitfalls\, and set your business up for success. \n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of women entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other women in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our experts:\n \n\n\nLindsay Mastrogiovanni\, Founder & People Strategist\, Conscious HR\n\n\n\nLindsay Mastrogiovanni is a dynamic entrepreneur\, HR consultant\, and leadership coach dedicated to creating people-focused workplaces that drive both profit and community impact. As the Founder & CEO of ConsciousHR\, Lindsay provides strategic and customized HR solutions to small businesses across industries like wellness\, cannabis\, and hospitality. Her mission is to empower business leaders to navigate complex challenges like compliance\, hiring\, and employee engagement with authenticity and purpose. \n\n\n\nCaprice Reader\, President and Senior Human Resources Consultant\, Reader HR Consulting\n\n\n\nCaprice Reader is a seasoned human resources professional with over 15 years of experience providing strategic HR guidance to organizations of all sizes. With expertise in multi-state employment law compliance and complex HR challenges\, Caprice has successfully implemented policies and programs that streamline processes and operational efficiency. Caprice’s ability to build strong relationships across all levels of the organization allows her to effectively manage employee relations\, develop leadership strategies\, and introduce innovative solutions organization-wide. \nCaprice specializes in compliance\, employee relations\, workplace investigations\, mediation\, training and development\, and fractional HR\, helping businesses navigate complex HR challenges while fostering positive workplace cultures. \nCaprice is an accomplished leader in the HR community\, currently serving as President of the Central NY Chapter of SHRM\, and is actively involved in the Food Bank of CNY’s HR Committee\, contributing her expertise to nonprofit workforce strategies. \nHer credentials include an MBA with a concentration in Human Resources Management and a Bachelor of Science in Business Administration from SUNY Oswego. She holds multiple certifications\, including SHRM SCP\, SPHR\, Certified Workplace Investigator\, and Certified Professional Mediator from Cornell University. \nBeyond her professional commitments\, Caprice enjoys traveling with her husband and their three rescue dogs\, as well as exploring new culinary experiences. \n\n\n\n___________________________________________________________________ \n \nThe Zoom link is emailed before the event by wisecenter@syr.edu.\n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements URL:https://wisecenter.org/event/power-hour-practical-hr-tips-for-growing-your-small-business/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/02/16466_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250311T120000 DTEND;TZID=America/New_York:20250311T130000 DTSTAMP:20260423T044526 CREATED:20250212T200955Z LAST-MODIFIED:20250212T200955Z UID:16458-1741694400-1741698000@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, March 11\, 2025\, 12:00 PM \n \nWISE is one of over 140 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps people start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nYou will receive an email from Eventbrite confirming registration after you have done so. The Zoom link for the event will be emailed 2 hours before the start of the event. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-10/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250306T120000 DTEND;TZID=America/New_York:20250306T130000 DTSTAMP:20260423T044526 CREATED:20250213T170659Z LAST-MODIFIED:20250213T170659Z UID:16460-1741262400-1741266000@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Thu\, Mar 6\, 2025\, 12 – 1 PM ET \nLocation: Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-62/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2023/11/15865_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250212T120000 DTEND;TZID=America/New_York:20250212T130000 DTSTAMP:20260423T044526 CREATED:20250122T213858Z LAST-MODIFIED:20250122T213858Z UID:16395-1739361600-1739365200@wisecenter.org SUMMARY:Power Hour: Crafting Your Small Business Impact Story DESCRIPTION:Interactive\, roundtable style virtual session with Elin Barton of Riveo Creative\n\n\nWhen: Wed\, Feb 12\, 2025\, 12:00 PM \nLocation: Zoom (and streamed live on Facebook) \nFormatThe session begins with a 30-minute discussion between WISE business counselor\, Barb Stone\, and our experts\, covering key questions we believe are most relevant to the audience\, similar to a panel format. We then open the conversation for audience questions. \n \n\nTopic: Crafting Your Small Business Impact Story\nAudience: Women entrepreneurs from across Central New York\nTime: 30-minute conversation with you as the WISE Business Counselor\, followed by up to 20 minutes for audience questions and discussion\n\n \nStep into an transformative Power Hour with Elin Barton\, Founder of Riveo Creative\, to uncover the power of storytelling in defining and amplifying your small business’s unique impact. \nThis session is designed for women entrepreneurs in Central New York who want to connect their business stories to their mission\, values\, and community impact. Elin\, an expert in storytelling and branding\, will share actionable tips and insights to help you build a compelling narrative that resonates with your audience. \n \nDon’t miss this chance to cultivate a resonant and compelling story for your small business that deepens connections and elevates your community presence. \n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of women entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other women in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our expert: \nElin Barton\, CEO and Founder of Riveo Creative\, is a seasoned expert in storytelling and video production with over 20 years of experience. Her career spans work in Prague\, Los Angeles\, and now as a leader helping businesses craft impactful narratives. Elin’s results-driven approach has supported clients across industries like healthcare\, energy\, education\, and small business. As a certified Women-Owned Business leader through WBENC and author of Ready\, Set\, Grit: Three Steps for Success in Life\, Liberty\, and the Pursuit of Happiness\, Elin is passionate about empowering entrepreneurs to connect their stories to their mission and values. \n \n\n\n___________________________________________________________________ \nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements URL:https://wisecenter.org/event/power-hour-crafting-your-small-business-impact-story/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/01/16395_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250211T120000 DTEND;TZID=America/New_York:20250211T130000 DTSTAMP:20260423T044526 CREATED:20250110T143824Z LAST-MODIFIED:20250110T143824Z UID:16333-1739275200-1739278800@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Tue\, Feb 11\, 2025\, 12:00 PM \n \nWISE is one of over 140 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps women start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-9/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250205T100000 DTEND;TZID=America/New_York:20250205T130000 DTSTAMP:20260423T044526 CREATED:20250110T145138Z LAST-MODIFIED:20250110T145138Z UID:16335-1738749600-1738760400@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Thu\, Dec 5\, 2024\, 12:00 PM via Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \nLocation: Zoom \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-61/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/01/16335_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Halifax:20250204T120000 DTEND;TZID=America/Halifax:20250204T130000 DTSTAMP:20260423T044526 CREATED:20250129T150002Z LAST-MODIFIED:20250129T150507Z UID:16401-1738670400-1738674000@wisecenter.org SUMMARY:Intro to Google Analytics with Maisha Walker DESCRIPTION:What is the best source of information to find out whether your online marketing efforts are yielding results? Google Analytics. This free tool gives you real insights into who your website’s visitors are\, their behavior\, what content is engaging them\, and what content is converting them into customers. \nIn this class\, you’ll learn the basics of using the data from Google Analytics to determine whether your digital campaigns are generating conversions and how best to maximize your results. \n\nWHEN:Tuesday\, February 4\, 2025\, 12:00 p.m. – 1:00 p.m.\nWHERE: Online via Zoom\nCOST: Free\nWHO should attend: Entrepreneurs and marketing professionals who are looking to leverage digital to grow their business. URL:https://wisecenter.org/event/intro-to-google-analytics-with-maisha-walker/ LOCATION:Zoom ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2025/01/Intro-to-GA.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/Halifax:20250115T090000 DTEND;TZID=America/Halifax:20250115T170000 DTSTAMP:20260423T044526 CREATED:20241206T203530Z LAST-MODIFIED:20241206T203530Z UID:16307-1736931600-1736960400@wisecenter.org SUMMARY:2025 Madison County Small Business Summit DESCRIPTION:​Get ready for an exciting opportunity to fuel your business dreams. The Small Business Summit is coming to Madison County on January 15\, 2025 at SUNY Morrisville\, and it’s all about helping you\, whether you’re a rural small business owner\, a solopreneur\, or an aspiring entrepreneur. \n​This Summit promises to be an engaging and informative event\, covering a wide range of topics to suit all types of businesses\, including: \n\nAccess to capital\nRegional resources for small business\n​Government contracting\nDeveloping your workforce\nMarketing\nRural women in business roundtable\n\nThere will also be opportunities for networking and one-on-one advising sessions with the Small Business Development Center\, the U.S. Small Business Administration\, the Partnership for Community Development\, and Wise Women’s Business Center. \n​The Small Business Summit is an accessible opportunity for small business enthusiasts to connect\, learn\, and grow. Whether you’re a seasoned pro or just starting out\, there’s something here for everyone.  It is brought to you by the Madison County Rural Equity Group which is comprised of local\, state and national small business support agencies.  Including The HUB – Partnership for Community Development\, North Central Small Business Development Center\, U.S. Small Business Administration\, SUNY Morrisville\, SCORE Central NY\, WISE Women’s Business Center\, and Madison County. \nDon’t miss this chance to connect with local experts and your fellow entrepreneurs. Seats are limited\, so be sure to reserve your spot early.  Join us at the Small Business Summit and invest in the future of your business. We can’t wait to welcome you to an event that’s all about helping you succeed in your business journey. \nRegistration: Tickets are $25\, includes lunch and refreshments URL:https://wisecenter.org/event/2025-madison-county-small-business-summit/ LOCATION:SUNY Morrisville\, Charlton Hall\, Chenango St\, Morrisville\, NY\, 13408 ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/12/Rural-EQ-Summit-2025-Instagram.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250114T120000 DTEND;TZID=America/New_York:20250114T130000 DTSTAMP:20260423T044526 CREATED:20241216T142336Z LAST-MODIFIED:20241216T142336Z UID:16323-1736856000-1736859600@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Thu\, Dec 12\, 2024\, 12:00 PM \n \nWISE is one of over 140 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps women start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-8/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250109T120000 DTEND;TZID=America/New_York:20250109T130000 DTSTAMP:20260423T044526 CREATED:20241216T142556Z LAST-MODIFIED:20241216T142556Z UID:16325-1736424000-1736427600@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Thu\, Dec 5\, 2024\, 12:00 PM via Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \nLocation: Zoom \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-60/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/12/16325_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20250108T120000 DTEND;TZID=America/New_York:20250108T130000 DTSTAMP:20260423T044526 CREATED:20241218T201408Z LAST-MODIFIED:20241218T201408Z UID:16328-1736337600-1736341200@wisecenter.org SUMMARY:Power Hour: Balancing Health and Hustle - Strategies for for Entrepreneurs DESCRIPTION:Balancing Health and Hustle – Strategies from Health Entrepreneurs and Enthusiasts Emily Gozy\, Ebony Unique\, and Allison Graff\n\n\nWhen: Wed\, Jan 8\, 2025\, 12:00 PM \nLocation: Zoom \nFormatThe session begins with a 30-minute discussion between WISE business counselor\, Barb Stone\, and our experts\, covering key questions we believe are most relevant to the audience\, similar to a panel format. We then open the conversation for audience questions. \n \n\nTopic: Balancing Health and Hustle: Strategies from health entrepreneurs and enthusiasts Emily\, Ebony\, and Allison\nAudience: Women entrepreneurs from across Central New York\nTime: 30-minute conversation with you as the WISE Business Counselor\, followed by up to 20 minutes for audience questions and discussion\n\n \nOur goal is to provide CNY women entrepreneurs with practical health tips and strategies that can be adapted to their unique lifestyles and business demands. Recognizing that health goals and what’s achievable look different for everyone\, this conversation aims to empower each attendee with flexible\, actionable insights from local entrepreneurs who walk the talk. By the end\, participants will feel encouraged to prioritize their well-being in ways that support both their personal health and professional growth. \n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of women entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other women in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our experts: \n \nEmily Gozy\, MS RDN CDN\, Founder and CEO of Nourished with Emily\, LLC \nNourished with Emily is a Syracuse-based virtual nutrition counseling\, education\, and wellness programming company that helps busy professionals feel confident in their skin and in the kitchen to lead healthier lives. \n \nEbony Unique\, Founder & CEO of Unique Consults\, LLC \nUnique Consults partners with organizations and individuals to provide expert consulting\, offering strategies\, collaboration\, and best practices to implement sustainable processes. Ebony is dedicated to helping you achieve your goals while fostering growth and long-term success. \n \nAllison Graff\, Founder of mindful health coach \nAllison is your mindful health coach\, helping stressed-out super-folk live happier & healthier lives with mindfulness and a whole health approach to wellness. \n\n\n___________________________________________________________________ \nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements URL:https://wisecenter.org/event/power-hour-balancing-health-and-hustle-strategies-for-for-entrepreneurs/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/12/16328_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241212T120000 DTEND;TZID=America/New_York:20241212T130000 DTSTAMP:20260423T044526 CREATED:20241120T193553Z LAST-MODIFIED:20241120T193553Z UID:16294-1734004800-1734008400@wisecenter.org SUMMARY:WISE WBC Orientation DESCRIPTION:Interested in learning more about WISE Women’s Business Center and our services? Join us for an orientation.\n\n\nWhen: Thu\, Dec 12\, 2024\, 12:00 PM \n \nWISE is one of over 140 Women’s Business Centers in the US. WISE is funded in part by the Small Business Administration\, and hosted by the Martin J. Whitman School of Management at Syracuse University. We are located in the heart of Central New York\, Syracuse. \nWISE helps women start and grow their own businesses. WISE offers free business counseling and targeted training sessions to encourage strategy and access to smart resources and capital. \nThis orientation will cover WISE services\, what you can expect from these services\, and how we can help! We will give an overview of the center\, personnel\, resources available\, and other information to help you navigate our services. \nWho should attend? People in the greater CNY and Upstate NY area looking to start a business\, or seeking help in growing their existing business \n \nLocation: Zoom \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/wise-wbc-orientation-7/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/05/16070_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241211T120000 DTEND;TZID=America/New_York:20241211T130000 DTSTAMP:20260423T044526 CREATED:20241203T204012Z LAST-MODIFIED:20241203T204012Z UID:16304-1733918400-1733922000@wisecenter.org SUMMARY:WISE Power Hour: NYS MWBE Debunked DESCRIPTION:WISE Power Hour: NYS MWBE Debunked with MWBE Specialist Me’Shae Brooks Rolling\n\n\nWhen: Wed\, Dec 11\, 2024\, 12:00 PM \nLocation: Zoom \n \nJoin us for a “Power Hour” with WISE MWBE Specialist (and certified business owner) Me’Shae Rolling as we simplify and demystify the NYS MWBE certification process. This informal conversation will explore what makes a business a good fit for certification\, break down the steps involved\, and address common challenges and questions. Learn about the real-world benefits of certification\, resources to guide you\, and how to make the most of your MWBE status. Whether you’re just exploring or ready to dive in\, this session is here to empower and inform you. \nWhat We’ll Cover: \n\nWho benefits most from NYS MWBE certification and how to assess fit\nCommon mistakes to avoid and tips for overcoming roadblocks\nResources to support you through certification and beyond\n\nBring your questions and join us for this engaging and practical conversation! \n \n\n\nAbout the WISE Power Hour \nThe WISE Power Hour is a monthly virtual roundtable designed specifically for women entrepreneurs. Each session focuses on a unique\, timely topic led by an expert in the field\, with moderation provided by a WISE advisor or counselor. This interactive format encourages questions and discussion\, creating a supportive and engaging learning environment. \nWe understand the demanding schedules of women entrepreneurs\, so sessions are conveniently held during the lunch hour and recordings are available afterward on our Facebook page. Topics are carefully selected to align with current business trends and the needs of our WISE clients. \nWhether you’re looking to stay informed\, find solutions\, or connect with other women in business\, the WISE Power Hour offers insights and inspiration in a format that works for you. \n\n\nAbout our expert: \n \nMe’Shae Brooks-Rolling is the MWBE Specialist at the WISE Women’s Business Center\, where she helps women entrepreneurs navigate the NYS Minority and Women-Owned Business Enterprise (MWBE) certification process to access government contracts and procurement opportunities. With a diverse career spanning financial literacy\, special events management\, and economic development\, Me’Shae is deeply committed to empowering underserved entrepreneurs. A Certified Educator in Personal Finance (CEPF) and an MWBE-certified entrepreneur herself\, she brings firsthand experience and expertise to her role. \n \nBefore joining WISE\, Me’Shae served as Executive Director of the Upstate Minority Economic Alliance and held leadership roles at Syracuse University\, including Director of Special Events at the Burton Blatt Institute and the Institute for Veterans and Military Families. She is the Franchise Owner & Operator at EventPrep\, Inc. and is also the author of How to Save Money & Organize Your Finances: Tales of an Urban Consumer and has a legacy of supporting her community through education and advocacy. Me’Shae’s work exemplifies her commitment to creating equitable opportunities for minority and women-owned businesses in Central New York and beyond. \n\n\n___________________________________________________________________ \nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements URL:https://wisecenter.org/event/wise-power-hour-nys-mwbe-debunked/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/12/16304_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241210T110000 DTEND;TZID=America/New_York:20241212T153000 DTSTAMP:20260423T044526 CREATED:20241111T145653Z LAST-MODIFIED:20241111T145653Z UID:16287-1733828400-1734017400@wisecenter.org SUMMARY:Marketing for Women Entrepreneurs Series: Leverage Email Marketing DESCRIPTION:Virtual series dedicated to empowering women entrepreneurs in Madison County and Central New York with marketing skills for their businesses\n\n\nIf you think email marketing has lost its touch\, think again. It remains one of the most powerful ways to connect with your customers and prospects—when done right. \nJoin digital marketing expert Maisha Walker\, President of Message Medium and Inc. Magazine columnist\, for an insightful session on mastering email marketing. Drawing on her extensive experience with small businesses and big-name clients like Mars Chocolate and Columbia University\, Maisha will guide you through building and implementing an effective email marketing strategy. \n \nKey Event Details:\nWebinar Session: \n\nDate & Time: Tuesday\, December 3rd\, 12:00 – 1:00 PM\n\nOptional Group Technical Support Session: \n\nDate & Time: Thursday\, December 5th\, 2:30 – 3:30 PM\nSelect the ticket with this add-on during registration to attend\n\nNote: \n\nLeverage Email Marketing Strategy & Software is part of a three-part series.\nEach session in the series requires a separate registration.\n\n \nWhat you’ll gain from this session: \n\nHow to create and grow an email list of engaged customers\n\n\nThe key elements of a high-performing email: from subject lines to call-to-actions\nBest practices for crafting compelling content that converts\nStrategies to attract new customers and retain loyal ones\nTips to get real results and boost your business’s profit with email marketing\n\n \nDiscover how to harness the power of email marketing to grow your business and strengthen customer relationships. This is your chance to learn from a true industry leader and make your marketing strategy work harder for you. \n \nWhen registering for the Leverage Email Marketing Strategy & Software webinar\, you will also have the option to register for an additional\, hands-on\, group support session on Thursday\, December 5th at 2:30 PM. Seats for the technical sessions are EXTREMELY LIMITED. To attend the technical support session\, you must select the ticket option with the support add-on. Once the support session is full\, there will not be additional seats or dates added. \n\n\nMarketing for Women Entrepreneurs Full Series Lineup:\n \nDigital Marketing 101\n\nWebinar on November 19th at 12 pm\nOptional Add-on technical support session on November 21st at12 pm\n\n \nBuilding a Website that Sells\n\nWebinar on December 3rd at 12 pm\nOptional Add-on technical support session on December 5th at 2:30 pm\n\n \nLeverage Email Marketing Strategy & Software\n\nWebinar on December 10th at 11 am\nOptional Add-on technical support session on December 12th at 2:30 pm\n\n________________________________________________________________________________ \n\n\nAbout the instructor: Maisha Walker\n\n\n\nMaisha Walker is the President of multiple-award-winning digital marketing agency Message Medium where she helps brands acquire new customers and achieve aggressive growth. She has been in the industry for more than 27 years predating both Google and Facebook. She has a featured online column with Inc. Magazine and has also been featured by Forbes\, Business Week\, the American Marketing Association\, Guy Kawasaki\, Bnet\, Entrepreneur\, Black Enterprise\, Fox News\, and NBC news among others and has toured the country personally conducting more than 700 events on social media\, search engine optimization\, search & social advertising\, email marketing and Web site design. She received her B.A. from Princeton University\, and began her love affair with coding at the early age of 9. \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. \n\n\nThis event is made possible by the CNY Community Foundation. URL:https://wisecenter.org/event/marketing-for-women-entrepreneurs-series-leverage-email-marketing/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2024/11/16287_image.png END:VEVENT BEGIN:VEVENT DTSTART;TZID=America/New_York:20241205T120000 DTEND;TZID=America/New_York:20241205T130000 DTSTAMP:20260423T044526 CREATED:20241120T193641Z LAST-MODIFIED:20241120T193641Z UID:16296-1733400000-1733403600@wisecenter.org SUMMARY:Building Blocks for Starting Your Business DESCRIPTION:Join us for an introduction to entrepreneurship and starting a business!\n\n\nWhen: Thu\, Dec 5\, 2024\, 12:00 PM via Zoom \n \nJoin us for an introduction to entrepreneurship and starting a business! Learn the basic ideas on determining a need in the marketplace\, target marketing\, unique selling points\, and building your support team. \nLocation: Zoom \n \n\n\nAfter registering\, you will receive an email from Eventbrite with a link to access the webinar. Please save this email and be sure to check your SPAM folder if you don’t see it in your email inbox. \n \nReasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Carolyn Tucker at wisecenter@syr.edu to make arrangements. URL:https://wisecenter.org/event/building-blocks-for-starting-your-business-59/ LOCATION:Online Event ATTACH;FMTTYPE=image/png:https://wisecenter.org/wp-content/uploads/2023/11/15865_image.png END:VEVENT END:VCALENDAR