Blog

WISE: Women Igniting the Spirit of Entrepreneurship

  • Become a Marketing Rockstar

    Have an amazing marketing idea for your business, but unsure that it will work? Does it seem a little crazy, yet you want to try it anyways? Now is your chance to talk to the leading experts in all things marketing (guerrilla, on a budget, crazy things that just...

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  • Women Entrepreneurs FITE For Their Right

    A new organization, powered by Kiva.org (the world-leader in micro-lending) and co-founded by partner Dermalogica (a skin care company led by Jane Wurwand), is helping women entrepreneurs gain access to loans, no matter how small. FITE, formerly known as Financial Independence Through Entrepreneurship, seeks to advance women worldwide, by providing small loans for...

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  • Game Changer: The Influence of Women Entrepreneurs

    Since the 1950’s, the working world has changed drastically… and women are at the helm of that change. By numbers alone women-owned firms (50% or more) account for 40% of all privately held firms according to the National Association of Women Business Owners. Read more in a report from Entrepreneur...

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  • Do Women Entrepreneurs Face Gender Discrimination?

    It’s the age-old question; do women face gender discrimination as business owners? There are so many factors when considering a response… with all of the programs, training, grants and support that entrepreneurs and women have disposable at their fingers, the debate really starts to heat up. If grants for...

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  • CNY Women Entrepreneurs Adapt Business Model to Changing Market

    These WISE entrepreneurs are having a ball! After realizing the challenges of being in a retail-based business after the economy slowed, the founders of popular glassware company HuePhoria found a way to adapt their business model to the changing market. With some brainstorming and help from a business coach, they were able to re-evaluate...

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  • Are Women Too Emotional at Work?

    Now that women make up the bulk of the workforce, should we brace ourselves for more tears at work?  Anne Kreamer author of It’s Always Personal discusses the biological differences between men and women that predispose us to tears, and strategies for dealing with crying in the office. Read more:...

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